Scan2Lead News

NEWS FROM THE DIGITAL FUTURE OF TRADE FAIRS

News from the exhibition industry, for trade fair exhibitors and organizers: Whether it's access figures on company websites, the recording of sales transactions or simply the continuous updating of a company's own address database, digital applications have long since become part of everyday corporate life. But what about the data treasures at trade fair stands? Is there still untapped potential in the evaluation of trade fairs and events? In our Scan2Lead News, we inform you about lead tracking issues, current developments in the world of trade fairs and events and much more. Follow us on social media and never miss a new episode again!

EVERYTHING ABOUT DIGITAL BUSINESS AND SERVICES IN THE INTERNATIONAL TRADE FAIR INDUSTRY

Effective lead management strategies for large companies

Effective lead management strategies for large companies

Effective lead management is essential for the success of a company – that much is clear. Leads are potential customers who have shown an interest in your company's products or services. They form the...
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The importance of sales and marketing for lead tracking

The importance of sales and marketing for lead tracking

Close cooperation between sales and marketing is a decisive factor for the success of a company. One of the central joint tasks is lead generation and, in this context, the optimisation of the process...
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THE 1X1 OF SUCCESSFUL FOLLOW-UP

THE 1X1 OF SUCCESSFUL FOLLOW-UP

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Scan2Lead – smart lead tracking for your trade fair success

Scan2Lead – smart lead tracking for your trade fair success

As a partner of the trade fair, we had the great pleasure of being on site with our comprehensive Scan2Lead offering and our efficient services. In addition to exchanging ideas with existing Scan2Lead...
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Digital support for the new start

Digital support for the new start

The trade fair industry is ready to take off: After months of coronavirus lockdown, organisers and exhibitors are preparing for the long-awaited restart.
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Tradefair ticketing systems

Tradefair ticketing systems

Trade fair companies in Düsseldorf, Munich, Stockholm, Basel, Zurich, Karlsruhe, Nuremberg and many others are already on our reference list. And more will follow soon. In this interview, the new Vice...
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360 degree visitor management

360 degree visitor management

Adventics CEO Gunnar Heinrich on a new strategy for trade fair organisers and the associated success tool, "360 degree visitor management". WHAT IS 360-DEGREE VISITOR MANAGEMENT? 360-degree visitor ma...
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Contacts are the new gold

Contacts are the new gold

Whether advertising budgets, advertising budgets, planned events or trade fair appearances: Corona has not spared the sales and marketing world either. In recent weeks, countless companies have resche...
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